Milestone

Milestone partnered with us to strengthen its presence on TikTok and build a communication approach capable of engaging both existing players and new audiences across different gaming communities. By combining platform expertise, creative development and a deep understanding of videogame culture, we created a content strategy designed to showcase the distinctive features of each title while connecting them with relevant social trends and audience interests.

To support the launch of new entries within the MotoGP franchise and Monster Jam Showdown, we developed tailored creator activation strategies, selecting international and overseas content creators and providing them with dedicated creative briefs to produce engaging content aligned with each game’s positioning. This approach allowed us to expand the reach of launch campaigns and connect with diverse communities through authentic creator-driven storytelling.